visitrochestervictoria
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What a weekend!
What a mural! Did you stop and check out the new 2026 murals or explore our little town on your way to/from Echuca last weekend?
Let us know if you did and your fav part about Rochester 🩵
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If you’ve got a spare 6 minutes in your weekend while you’re travelling to or from the Echuca-Moama Winter Blues Festival stop in at the Rochester Sports Museum and get your FREE health check.
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🎸 Have you got your weekend itinerary sorted?
Why not add a stop in Rochester? Or if you’re staying, did you know we have a bus leaving from the train station that can run you to and from the festival?
Check out the official Winter Blues weekend itinerary here: www.visitechucamoama.com.au/whats-on/event/2422-winter-blues-festival?utm_source=chatgpt.com
Rochester is the perfect stop between Bendigo and Echuca because every great road trip deserves a great country town.
See you in Rochy!
#VisitRochesterVictoria #WinterBluesFestival #RoadTripVictoria #DiscoverRochester #RegionalVictoria #VisitCampaspe
Heading to the Winter Blues Festival?
From 23–26 July, Echuca-Moama will come alive with incredible blues and roots music.
Just a short drive from Echuca, Rochester is the perfect stop on your Winter Blues adventure.
Stretch your legs, wander our mural trail, browse local shops, grab a coffee or bite to eat, and discover the charm.
See you on the road! 💙
#visitrochestervictoria #winterbluesfestival #roadtripvictoria #discoverrochester #RegionalVictoria #visitcampaspe #supportlocal
Get your dancing shoes ready!
Rock ‘n’ Roll is coming to Rochy this October!!
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Did you know?
The Rochester Mural Festival began as a way to help our community recover after the 2011 floods. Today, it has transformed Rochester into one of regional Victoria’s largest outdoor art galleries.
Swipe through to discover the story behind the murals.
#VisitRochesterVictoria #RochesterMurals #DiscoverVictoria
Wirima means Play
Did you know our park in the heart of town “Wirima” means play in Dja Dja Wurrung language.
Whether you’ve got an adventurer, risk taker or book lover the park has something in every corner to entertain.
Bonus: it’s only steps away from the pubs, cafes and shops. Why not stop next time you’re travelling through or plan a trip to Rochy!
See you soon!
🌟 Rochester Silos 🌟
Many angles, many lights, all incredible!
Have you got a favourite photo or video you’ve taken?
We’d love to see them! Share them with us below, or tag us in your post!
Rochester's Red Bridge – a favourite for photographers and history lovers alike.
Built in 1876, this impressive bridge has stood proudly across the Campaspe River for almost 150 years and remains one of Rochester's most recognisable landmarks.
Share with us a photo or memory of this beautiful location in Rochy!
#visitrochestervictoria #rochestervictoria #visitvictoria #tourismvictoria
We hope you voted 🗳️
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Looking for the perfect winter escape?
Pack the car, rug up and spend a few days exploring Rochester – where art, history, great food and country hospitality come together.
Nestled on the banks of the Campaspe River, Rochester is home to iconic silo art, more than 50 murals, unique museums and beautiful riverside walks.
We've mapped it out for you! Check out your 3 Day itinerary here! www.rochester.org.au/tourism/rochester-top-tourism-town-awards/
🌿 Take a moment to breathe in Rochy 🌿
Next time you're visiting Rochester, why not slow down, relax and give your lungs a little love at Salt Halo?
Whether you're looking for some quiet time, a wellness experience or simply a chance to switch off from the busy pace of life, Salt Halo offers a unique opportunity to sit back, unwind and breathe easy. Salt Halo offers salt therapy sessions in Rochester, providing a relaxing wellness experience for visitors and locals alike.
After a day exploring our murals, shopping local or walking along the Campaspe River, it might be just what you need.
Add it to your next Rochester itinerary and discover another reason to stay a little longer in Rochy.
#VisitRochesterVictoria #RochesterVictoria #WellnessInRochy #VisitVictoria #RegionalVictoria #RelaxAndUnwind
🌟 VOTE NOW 🌟
LAST CHANCES - VOTING CLOSES 26TH JUNE
We know Rochester is much more than a place you drive through. It's a town full of stories, stunning murals, iconic silo art, friendly faces, great food, unique shopping and a community that welcomes visitors with open arms.
If you've enjoyed a visit to Rochy, explored our murals, stopped for a coffee, walked along the Campaspe River or attended one of our events, or even if you haven't, we'd love your support.
🗳️ Vote here: www.surveymonkey.com/r/NMHHCYH
Every vote counts and helps showcase everything that makes Rochester such a special place to visit.
Thank you for supporting Rochester
Don’t forget to cast your vote!!
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🌿 Discover the Campaspe River 🌿
Sit, walk, talk, ride, fish, dream, watch, canoe, kayak, ride, connect with nature and enjoy one of Rochester's most loved outdoor spaces.
Keep an eye out for some of the river's smallest residents too! The Campaspe River is home to squirrel gliders, sugar gliders and feather tail gliders. See how many nesting boxes you can spot along the river trail.
So pack a picnic, grab your camera and spend some time exploring the natural beauty right here in Rochy.
📍 Campaspe River, Rochester
#VisitRochesterVictoria #RochesterVictoria #CampaspeRiver #ExploreVictoria #RegionalVictoria #NatureLovers #VisitVictoria
There's nothing quite like pulling up a chair by the fire, enjoying a hearty meal and sipping on a local wine as the temperature drops outside.
Great food, great company and country hospitality – that's what winter in Rochester is all about.
While we've got you, don'tforget to cast your vote and vote for Rochester in the Victoria Top Tourism Town Awards - www.surveymonkey.com/r/NMHHCYH
#visitrochestervictoria #loverochy #supportsmalltowns #toptourismawards #smalltownbigheart
Did You Know?
Rochester is home to over 50 murals, making it one of Regional Victoria's largest outdoor art galleries!
And there's even more to discover in 2026, with new murals added at Mural Park and exciting new art installations popping up around town. The best part? You can explore them all at your own pace.
Check out the live mural map and plan your art adventure:
www.rochestermuralfest.com.au/murals-map
Warm up in Rochester this winter
There's nothing quite like wrapping your hands around a warm coffee on a chilly winter's day.
But it's not just the coffee that makes it special – it's the smiling faces behind the machine, the friendly chats, and the care that goes into every cup.
This winter, take a moment to slow down, support local, and enjoy a coffee made with a little extra love.
Tag your favourite Rochester coffee spot below!
#SupportLocal #VisitRochesterVictoria #RochesterVic #CampaspeShire
